Cracking the emotional code
Our research has revealed surprisingly strong ties between a person's taste across varied domains: e.g., one's taste in music determines in a significant way one’s taste in movies, food, or fashion (and vice-versa).
Based on AI principles, we capture and quantify these strong ties that we call Emotion DNA™
Technology
We find out if users will love the client's products by predicting the emotional reaction of panel members, who represent the population, based on their pre-learned Emotion DNA™
See how we can help you make more informed decisions without the cost and time of traditional market research approaches.
